Experiences and Higher MarginsFrom Assortment to POS to Fulfilment: Integrating the Entire Journey to Deliver Seamless Omnichannel
Shopping journeys and fulfilment models are more diverse than ever. To keep pace with ever-shifting omnichannel expectations, most retailers focus investments on customer engagement processes and technologies.
Richard Willis, RVP International, Solution Consulting at Aptos, believes that investing in engagement strategies without integrating the entire journey, from assortment to POS to fulfilment, puts experiences and margins at risk.
In this webcast, he will explain how Aptos’ end-to-end solutions are already helping hundreds of clients across the world:
- To develop localised assortments
- To integrate experiences and deep fulfilment flexibility
- To deliver seamless experiences that also maximise margins